Ianthi Guha

Email Over Facebook: Only 4% Of Working Internet Users Find Social Media Sites Important

The growth of social media sites has been a phenomenon in the last few years though, it's yet to reach a level where internet users start considering it as a valuable piece of sources to leverage for their jobs....

The Content Marketing Trend On Social Media In 2015 !

The year 2014 has witnessed a number of developments and improvements in the domain of social media. Now, a clear cut plan needs to be chalked out for 2015. In 2014, Facebook Inc. (NASDAQ:FB)  has successfully maintained its position and...

Facebook Inc. (FB) Eyes Voice Enabled Social Network: Acquires Wit.ai

Facebook Inc. (NASDAQ:FB) being a social networking giant is coming up with new ideas every day to hold its popularity and brand value in the market. From an introduction to new features to getting new brands on it, Facebook is...

How Do The World’s Top 100 Brands Use Facebook: Photos Account For 77% Of Engagement [STUDY]

Among all the social networking sites, Facebook Inc. (NASDAQ:FB) leads as the biggest platform for online marketing having 1.35 billion monthly active users. As Simply Measured - one of the leading social analytics platforms - released a report on how the...

Why Is Facebook CEO Under Attack Of Spammers ?

Facebook Inc. (NASDAQ:FB) CEO and co-founder, Mark Zuckerberg’s timeline has been flooded with troll stickers and ‘meme’ images. Many of his posts from the years 2011 and 2012 have been targeted, especially, the post about Mark’s marriage in 2012 and...

What People Searched On Google Inc. (GOOGL) In 2014 !

It is said that Google Inc. (NASDAQ:GOOGL) has all the answers. So, how much did Google contribute to our quest for information in 2014? Well, the question is already answered by the top charts list 2014 released by Google. Finally,...

69% Recruiters Predict A Higher Level Of Competition In The Job Market In 2015 [STUDY]

Social networking sites were, initially, introduced for people to connect with friends and families. But nowadays, apart from serving as the biggest platform for e-commerce to flourish, they are also turning out as one of the biggest platforms for...

Facebook Inc. (FB) Has A High Percentage Of People ‘Unliking’ Or ‘Unfollowing’ Brand Pages Than Twitter Or Google+ [STUDY]

As we all know, Facebook Inc. (NASDAQ:FB) is, now, the ultimate forum for companies to advertise and promote their brands. Appearing of an ad on the Facebook page leads all the interested Facebook users to ‘like’ or ‘follow’ the particular...

Social Media Spamming Grew By 658% Between 2013 And 2014: Entertainment, Financial And News Categories Main Target

With every social networking site, comes the treacherous threat of spamming. Neither Facebook Inc. (NASDAQ:FB), nor Twitter Inc. (NYSE:TWTR) is spared by these threats. These social media threats usually have the purpose of stealing customer data (credit cards, debit cards,...

The Phenomenal Growth Of Instagram: Wake Up Twitter!

In the Glassdoor list of Top 50 companies to work with, 2014, Twitter Inc. (NYSE:TWTR) was right at the top. But this year Twitter doesn’t feature on the list at all. Twitter is also losing its name in the social...

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A passionate tech geek, active and aggressive consumer of latest trends, insights and market shifts of social media & Internet industry. Reading, watching movie and debating keeps me refreshed and re-energized.
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Paytm App Downloads and User Engagement Take a Nosedive Post RBI Measures

The regulatory measures imposed on Paytm Payments Bank by the Reserve Bank of India (RBI) have had a direct...
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